Digital Presence, Elevated Value
Explore the innovative digital platform designed for Vu Long, a leader in automation solutions for the leather and footwear manufacturing industry. This website showcases how technology and design come together to elevate businesses in one of Vietnam’s most dynamic sectors.
Explore the ShowcaseVu Long drives innovation and strengthens its leadership in Vietnam's leather industry with advanced technology. Vân Tay Media is proud to showcase its growth story through the official website.
A Global Powerhouse
Vu Long empowers Vietnam’s footwear industry with cutting-edge automation and tailored solutions, ensuring competitiveness and modernization in this dynamic market.
Total export value of Vietnam’s footwear industry in 2022
$23.7
Billion
Total export value of Vietnam’s leather footwear in 2022
$8.21
Billion
Vietnam ranks 2nd globally in footwear exports, contributing approximately 10% of the world's total export volume.
A Global Powerhouse
Vietnam’s footwear industry, a global leader, faces rising demands for modernization. Vu Long drives this transformation with advanced automation and tailored solutions to keep businesses competitive.

Total export value of Vietnam’s footwear industry in 2023.
$20.24
Billion
Enterprises driving innovation and growth in the sector
2,000
Companies
Vietnam's global rank as the second-largest footwear exporter.
1.2
Billion Pairs
The Personas & The Goals
Who is Vu Long, and how does it lead the way in the leather industry? Explore the key personas driving its success – from business owners to procurement and R&D teams – and how Vu Long’s solutions meet their needs.


Brand Growth & Awareness
Conversion & Engagement
Technology & Innovation
To achieve our key goals of brand growth, technological innovation, and conversion optimization, we need to find effective and creative solutions.
How Might We...
From Goals to UI Excellence
Discover the streamlined steps behind Vũ Long's transformative website design.


Sitemap
Carefully organizing and structuring content to create a seamless navigation flow, enhance user experience, and ensure that every key detail is easy to find and understand
Brand Archetypes
Leveraging two brand archetypes to define Vũ Long's identity, we highlight core values and craft a design strategy that resonates with customers and aligns with the brand's vision.
The Creator
Phá cách
Sáng tạo
Công nghệ
The Caregiver
Nhẹ nhàng
Thân thiện
Đáng tin cậy
Why It Was Chosen
Vũ Long tập trung cung cấp các giải pháp máy móc tự động và đột phá về công nghệ cho ngành giày dép và hàng da
Mang lại lợi ích cho khách hàng thông qua các sản phẩm và dịch vụ chất lượng, cùng với cam kết tích hợp các công nghệ tiên tiến
Chọn Brand Archetype để định hình phong cách thiết kế
Defining Vu Long’sDesign Language
A strategic selection of keywords that shape the visual and interactive experience of Vũ Long’s website. These keywords guide every design element, ensuring consistency and alignment with the brand's core values. From sleek, modern aesthetics to functional, technology-driven features, each keyword reflects a key aspect of Vũ Long’s identity.
Tone & Mood
Visualizing the brand’s essence through carefully curated tones and moods. This moodboard captures the emotional and aesthetic direction, setting the foundation for a cohesive and engaging user experience that aligns with Vũ Long’s core values

Leading the Way in Leather Goods Manufacturing
Grid
Establishing a balanced and responsive layout through a strategic grid system. This ensures clarity, consistency, and a seamless user experience across all devices, reflecting Vũ Long's commitment to efficiency and professionalism.
Explore 2 design options, each offering a unique visual approach. Choose the 1 that best aligns with Vũ Long’s brand identity and vision for the website.
Two Design Options Choose Your Preferred Concept


Chosen Option 1
We chose this approach for its clarity and elegance, reflecting Vũ Long’s professionalism and innovation. Its simplicity highlights key content, ensuring a seamless user experience.
Explore Vũ Long's Website

Attention
A striking, full-width image paired with a compelling headline instantly grabs the user’s attention, sparking curiosity about how Vũ Long’s advanced manufacturing solutions can transform their business.
Interest
Key aspects of Vũ Long’s offerings, such as tailored solutions and cutting-edge technologies, are showcased with dynamic visuals and concise descriptions, capturing the user’s interest and encouraging them to learn more.

Desire
Real-world success stories and client testimonials highlight Vũ Long’s reliability and expertise, building trust and desire by emphasizing the tangible benefits of working with a leader in the industry.

Desire
Real-world success stories and client testimonials highlight Vũ Long’s reliability and expertise, building trust and desire by emphasizing the tangible benefits of working with a leader in the industry.
Action
A strong call-to-action invites users to connect with Vũ Long, whether to schedule a consultation or explore partnership opportunities, making it easy for them to take the next step.

Action
Real-world success stories and client testimonials highlight Vũ Long’s reliability and expertise, building trust and desire by emphasizing the tangible benefits of working with a leader in the industry.



Our About Us page shares the essence of Vũ Long—our journey, vision, and commitment to innovation in the leather and footwear manufacturing industry. Learn about our sustainable practices, cutting-edge technology, and our focus on building strong partnerships. Explore how Vũ Long’s expertise drives us to offer impactful solutions, empowering businesses while contributing to a more sustainable future.

Connecting Industry to Solutions

Informative Flow
Clear visuals and concise details build trust and highlight capabilities effectively.
Informative Flow
Clear visuals and concise details build trust and highlight capabilities effectively.

We’re Here for You
Contact page — your direct line to expert solutions. Whether you’re looking for more information, need support, or want to start a partnership, this is where it all begins. Let us know how we can assist you.


Quick Contact for Your Convenience
To make connecting easier, we’ve included quick contact options throughout the website. Whether you’re browsing product details or exploring services, you can instantly reach us with just a click—ensuring seamless support whenever you need it.

Stay Updated with Vũ Long
Welcome to our News page—your source for the latest updates in the leather manufacturing industry and Vũ Long’s innovations. Explore expert insights, product launches, and success stories to stay ahead in a constantly evolving market. Stay informed and inspired as we share knowledge and advancements shaping the future of manufacturing.
Explore how Vũ Long’s expertise drives us to offer impactful solutions, empowering businesses while contributing to a more sustainable future.
Discover Vũ Long
Our About Us page shares the essence of Vũ Long—our journey, vision, and commitment to innovation in the leather and footwear manufacturing industry. Learn about our sustainable practices, cutting-edge technology, and our focus on building strong partnerships.







Keep the Experience Intact
From 404 error pages to thank-you messages, every detail is thoughtfully designed to ensure your customers always feel connected and valued.